Dashboard Reporting

The ShopYourLikes dashboard provides valuable insights into how your content is performing.By reviewing these metrics, you can identify what’s working best with your audience and focus on promoting similar content. Key metrics include:

• Net Sales: The total amount of sales that you generate. (This number reflects the returns that may take place.)
• Earnings: The money you earn from your traffic to retailers. For CPC retailers, this is based upon the number of clicks you send and the price of those clicks. For CPA (commission based) retailers, this is based upon the amount of sales you generate for the retailer and your commission rate for these sales.
• Clicks: The total number of times that your audience clicks on your link(s).
• Orders: The number of orders (purchases made at the retailer) placed after clicking on your link(s)
• Conversion Rate (CVR): The number of orders divided by the number of clicks
• Average Order Value (AOV): How much, on average, your followers spend per order. Calculated by dividing total sales by the number of orders in a specific time period.
• Cost Per Click (CPC): The amount you are paid per click. For CPC retailers, this is the CPC price you see in your account. For CPA retailers, this is calculated by taking your earnings and dividing it by your clicks. (Remember, CPA earnings are driven by sales at the retailers, not the number of clicks you send.).

CPC Quality: This is a score that helps you understand how your CPC traffic is performing relative to the targets that our retailers set. The higher the quality score, the better your performance. The following article has more detail on CPC Quality Score.